Design + build · 2024 – now
150+ small-business redesigns
A steady stream of redesigns for Swedish companies, from a potato packer to a steel mill. Each one got its own identity instead of a recycled template.
What was hard
- Rule of the house: no two sites share a look; palette, type, layout and a signature motif come from the business itself
- Scripted builds, so whole sites are rebuilt and migrated reproducibly
- Custom content types, editors' tools and SEO set up per client
- A tool that turns a URL into a ready-made case-study draft, with video and screenshots
Built with
- WordPress
- PHP
- Page builders
- Custom themes
- WP-CLI
The client's name stays confidential. Happy to walk through it on a call.